Where do I begin... my inspiration began years ago, while still in elementary school. I enjoyed cooking and creating my own flavored smoothies. Many concoctions later I came to the conclusion that ideally I would like a great blend of fresh ripe fruit, and a sweet delicious organic ice cream. My mom's personal brand Julie's Organic Ice Cream is great, however a little too dense to scoop. I also desired a lighter formula. And finally the measure had to be more than a pint - my product is the first organic ice cream in the market anywhere to be packaged for families who like to indulge in great ice cream. This is a niche that is very satisfying for our customers.